For my capstone project, Triple Pour Mobile Wine Bar, I developed a cohesive brand identity designed to feel both elevated and approachable. The color palette centers around a rich burgundy paired with a soft champagne neutral, creating a warm, sophisticated, wine-inspired look. I selected Pinkoffcaps as the primary display typeface to introduce personality and a modern, slightly playful edge, while Nunito maintains readability with clean, rounded forms. To further develop the visual identity, I created custom illustrations that were translated into a repeating pattern, adding a distinctive, handcrafted element that strengthens the brand’s character and creates consistency across touchpoints.